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BeND THE RULeS - Keeping people COOL and FASHIONABLE in the skin they're in! 

We are a South Australian business providing sand-free, environmentally friendly and ethically made beachwear products.

We decided that going artisan is not just a trend, but an alternative lifestyle that is cool, kind to the environment, focuses on quality and results in more sustainable choices. Our ethos is keep people fashionable and comfortable in the skin they're in, whilst focusing on preserving the knowledge and experience accumulated by artisans from every corner of our planet.

BeND THE RULeS products are curated, such that our customers and clients can discover artisan products that have aesthetic merit, and are of superior quality. Let us spoil you with the love of the traditional artizans, craftsmen and women of Denizli, Turkey.

Details & specifications are identical for all the above towels:

  • Measures 90cm x 170cm

  • Light weight

  • Made in Turkey

  • Hand made using traditional looms

  • Tassels knotted by hand

  • 100% Turkish cotton

  • Oeko-Tex STANDARD 100 certified

The Turkish Towel is a summer staple and this season's must-have accessory. Made from Turkish cotton, which is known to produce soft and fluffy finishes that are super absorbent and fast drying.


The artisan beach towels feature a woven stripe design in beautiful summer colours. Generously sized, the towel is the ultimate companion for beach trips, pool days, camping, travel, at home or even in the sauna and at the gym. Versatile, lightweight, compact and durable, this Turkish Towel looks super good, no matter how you use it.


All our towels are Oeko-Tex certified, which is especially beneficial for people with sensitive skin, small children and babies. They are one-off products, produced in small batches, through artisan processes.

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